While JDL Homes can take this approach, there are both advantages and disadvantages to pinning an entire project’s design on Pinterest – availability and price tag being the biggest drawbacks.
“Budgets aren’t posted on Pinterest,” said Tiana Goltz, JDL’s Head Designer, who added that the cost of recreating an online design without considering alternative materials and techniques can quickly deplete a homeowner’s budget.
We’ve got you Covered
JDL takes a different approach, always keeping the client’s needs in mind.
“We always take the client’s budget into consideration when designing for each home, whether the budget is modest or at the high end,” Tiana said.
As a designer, she sits down with homeowners to find out their preferences and how much they’re willing to spend. She then does her homework.
“It’s my duty to the homeowners to check on two or three different quotes and materials to figure out the best way to create a design within budget,” she said. “I will consult installers and suppliers and discuss how to work within our client’s budget, while retaining quality and style.”
JDL wants to ensure that each project it works on is functional, lasting and stylish. So, Tiana said the company acts as a support team for homeowners – using JDL’s more than 25 years of experience to offer advice and get them their dream designs for less.
“It’s about working with what homeowners want and giving them options that could be the best for their spaces,” Tiana said. “We want homeowners to love their homes long-term, so we build and work with products that last.”
For example, some clients will ask for specific products, styles and materials. But before deciding anything, JDL makes sure those products, styles and materials are a good fit for the homeowner and live up to our level of quality.
“A lot of clients will say, ‘I want white marble kitchen countertops’ and I will explain the positives and negatives of each product so they are still happy down the road,” Tiana said, adding that she would recommend different products for people who have children or entertain a lot. “I will give homeowners reasons for my design advice – not ergonomically usable, not enough storage space, better durability, etc.”
Tiana believes that creative thinking yields the best results when it comes to home design.
“Thinking outside the box gets you a better product and style than looking at a picture and setting your mind on it,” Tiana said. “Keeping design fluid is very important.”
JDL in Action
Tiana recently designed a home on West 47th in Vancouver. The client wanted coffered ceilings, which include sunken panels, and wainscoting, wooden paneling that lines the lower part of walls.
These types of design elements can often exceed the client’s budget. Tiana was able to give the client all the details they wanted, using alternative options like drywall, Medium-Density Fibreboard (MDF) and moulding strips.
“The clients now have some beautiful ceiling and wall details,” she said. “It’s elegant, clean and a little sleeker than traditional wainscoting and coffers.”